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    <title><![CDATA[Campaign UK Ad-blocking RSS Feed]]></title>
    <link>https://www.campaignlive.co.ukrss/themes/adblocking</link>
    <description><![CDATA[Campaign UK Ad-blocking RSS Feed]]></description>
    <language>en</language>
    <copyright>Copyright 2025, Haymarket Media Group</copyright>
    <lastBuildDate>2025-09-09T13:15:36.0Z</lastBuildDate>
    <item>
      <link>https://www.campaignlive.co.uk/article/retain-quality-online-experiences-during-crisis/1679285</link>
      <title><![CDATA[We must retain the quality of online experiences during this crisis]]></title>
      <description><![CDATA[Short-term sales mustn't be prioritised at the expense of brand building and the quality of the online experience. It runs the risk that consumers will again turn to ad-blockers.]]></description>
      <pubDate>2020-04-03T11:09:36.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1679285</guid>
      <category><![CDATA[Performance marketing articles]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/ad-blocking-boom-over-publishers-losses-jump-18m/1584297</link>
      <title><![CDATA[Ad-blocking 'boom' is over, but publishers' losses jump to £18m]]></title>
      <description><![CDATA[Adblock Plus says more people are filtering ads online rather than completely blocking them.]]></description>
      <pubDate>2019-05-10T14:29:22.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1584297</guid>
      <category><![CDATA[Media articles]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/uk-ad-blocking-slows-fall-behind-france-germany-us/1491937</link>
      <title><![CDATA[UK ad-blocking slows to fall behind France, Germany and US]]></title>
      <description><![CDATA[Ad-blocker usage in the UK appears to be falling significantly behind France, Germany and the US, as software adoption slows to single-digit growth this year.]]></description>
      <pubDate>2018-09-05T09:02:09.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1491937</guid>
      <category><![CDATA[Media articles]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/adblock-plus-maker-rolls-acceptable-ads-criteria-mobile/1490509</link>
      <title><![CDATA[Adblock Plus maker rolls out 'acceptable ads' criteria for mobile]]></title>
      <description><![CDATA[Eyeo, the company behind Adblock Plus, has unveiled a selective list of ad formats it will allow mobile users of its ad blocker to receive.]]></description>
      <pubDate>2018-08-15T16:04:39.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1490509</guid>
      <category><![CDATA[Media articles]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/adblock-plus-creates-feature-stop-facebook-tracking-across-web/1462078</link>
      <title><![CDATA[Adblock Plus creates feature to stop Facebook tracking you across the web]]></title>
      <description><![CDATA[Spurred by the recent outrage over the misuse of Facebook's data by Cambridge Analytica, Adblock Plus has introduced a feature that lets users disable social media buttons.]]></description>
      <pubDate>2018-04-13T10:39:06.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1462078</guid>
      <category><![CDATA[Facebook]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/google-nearly-doubled-number-bad-ads-took-down-year-32-billion/1459359</link>
      <title><![CDATA[Google nearly doubled the number of bad ads it took down in a year to 3.2 billion]]></title>
      <description><![CDATA[In 2017, Google removed 3.2 billion ads that violated its policies, nearly double the 1.7 billion it removed the year before.]]></description>
      <pubDate>2018-03-13T12:00:22.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1459359</guid>
      <category><![CDATA[Google]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/hotelscoms-captain-obvious-block-ads-4/1458829</link>
      <title><![CDATA[Hotels.com's Captain Obvious to 'block' ads on All 4]]></title>
      <description><![CDATA[Channel 4, Crispin Porter + Bogusky and m/SIX have teamed up to create an interactive digital campaign that will see the Hotels.com brand's mascot, Captain Obvious, blocking ads on All 4.]]></description>
      <pubDate>2018-03-07T09:15:50.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1458829</guid>
      <category><![CDATA[Crispin Porter & Bogusky]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/google-turns-chromes-ad-blocker-on-expect/1457073</link>
      <title><![CDATA[Google turns Chrome's ad-blocker on: what to expect]]></title>
      <description><![CDATA[From tomorrow Google will turn on the ad-block function on its Chrome browsers which will turn off "bad ads".]]></description>
      <pubDate>2018-02-13T15:48:34.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1457073</guid>
      <category><![CDATA[Google]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/google-lets-mute-ads-following-trials-ad-blocker-chrome-android/1455559</link>
      <title><![CDATA[Google now lets you mute ads that are 'following' you and trials ad blocker on Chrome for Android]]></title>
      <description><![CDATA[Google has rolled out an update that will let users mute "reminder" ads in apps and websites that partner with them.]]></description>
      <pubDate>2018-01-26T09:22:03.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1455559</guid>
      <category><![CDATA[Google]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/iab-uk-launches-gold-standard-clean-online-advertising/1447634</link>
      <title><![CDATA[IAB UK launches 'Gold Standard' to clean up online advertising]]></title>
      <description><![CDATA[In an effort to raise the standards in digital advertising and address the key issues facing the industry, the IAB UK is launching the "IAB Gold Standard".]]></description>
      <pubDate>2017-10-17T15:01:27.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1447634</guid>
      <category><![CDATA[Google]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/adblock-plus-cracks-block-facebook-ads/1445772</link>
      <title><![CDATA[Adblock Plus cracks how to block Facebook ads]]></title>
      <description><![CDATA[Adblock Plus has managed to overcome Facebook's last move to block ad-blockers thanks to a filter that allows it to look inside Facebook elements.]]></description>
      <pubDate>2017-09-27T11:10:03.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1445772</guid>
      <category><![CDATA[Facebook]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/marc-pritchard-were-starting-line-next-wave-brand-building/1444563</link>
      <title><![CDATA[Marc Pritchard: we're at the starting line of the next wave of brand building]]></title>
      <description><![CDATA[Procter & Gamble's chief brand officer Marc Pritchard used a keynote speech at Dmexco to outline three steps the marketing industry should take to respond to the challenges of today.]]></description>
      <pubDate>2017-09-13T18:21:04.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1444563</guid>
      <category><![CDATA[P&G]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/eus-eprivacy-proposals-would-kill-off-half-digital-ad-market/1444180</link>
      <title><![CDATA[EU's ePrivacy proposals 'would kill off half the digital ad market']]></title>
      <description><![CDATA[A proposed new privacy regime that would see web users give consent for their their data was used at a "device level" would have devastating effects on the European economy, research from IAB Europe has suggested.]]></description>
      <pubDate>2017-09-11T10:39:06.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1444180</guid>
      <category><![CDATA[Media articles]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/campaign-tv-accentures-new-ai-tech-combats-ad-blocking/1437874</link>
      <title><![CDATA[Campaign TV: How Accenture's new AI tech combats ad-blocking]]></title>
      <description><![CDATA[Accenture Interactive's R&D unit, based in Sophia Antipolis, France, has created a potential alternative to pre-roll ads.]]></description>
      <pubDate>2017-06-28T09:00:49.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1437874</guid>
      <category><![CDATA[Agency articles]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/google-chrome-move-reverse-progress-battle-against-ad-blockers/1435868</link>
      <title><![CDATA[Google Chrome move could reverse progress in battle against ad-blockers]]></title>
      <description><![CDATA[The number of UK internet users that use ad-blocking software this year will be lower than previously expected, according to eMarketer.]]></description>
      <pubDate>2017-06-07T10:46:08.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1435868</guid>
      <category><![CDATA[Media articles]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/mobile-pushes-down-ad-viewability-levels/1432208</link>
      <title><![CDATA[Mobile pushes down ad viewability levels]]></title>
      <description><![CDATA[The growth in mobile adspend is contributing to a decline in ad viewability levels, according to the latest quarterly benchmark report from Meetrics.]]></description>
      <pubDate>2017-05-02T16:10:56.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1432208</guid>
      <category><![CDATA[Media articles]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/google-considers-chrome-ad-blocker/1430965</link>
      <title><![CDATA[Google considers Chrome ad-blocker]]></title>
      <description><![CDATA[Google is reportedly planning to install an ad-blocker in its Chrome web browser that will reportedly strip out bad ads.]]></description>
      <pubDate>2017-04-20T10:05:08.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1430965</guid>
      <category><![CDATA[Google]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/adblock-plus-owner-buys-pirate-bay-founders-publisher-payment-service-flattr/1429689</link>
      <title><![CDATA[Adblock Plus owner buys Pirate Bay founder's publisher payment service Flattr]]></title>
      <description><![CDATA[Adblock Plus parent Eyeo is buying Flattr, the micropayents service created by Pirate Bay founder Peter Sunde, as the ad-blocking service looks to revolutionise the way customers pay for online content.]]></description>
      <pubDate>2017-04-05T13:22:04.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1429689</guid>
      <category><![CDATA[Media articles]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/coalition-better-ads-sign-improve-advertising-standards/1428140</link>
      <title><![CDATA[Coalition for Better Ads sign up to improve advertising standards]]></title>
      <description><![CDATA[Pop-ups ads and autoplay videos have been named and shamed as falling beneath acceptable advertising standards as part of an industry effort to combat ad-blocking.]]></description>
      <pubDate>2017-03-22T09:06:01.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1428140</guid>
      <category><![CDATA[Google]]></category>
    </item>
    <item>
      <link>https://www.campaignlive.co.uk/article/johnny-hornby-calls-media-agencies-brands-tech-giants-beat-ad-fraud/1427413</link>
      <title><![CDATA[Johnny Hornby calls on media agencies, brands and tech giants to beat ad fraud]]></title>
      <description><![CDATA[Johnny Hornby, founder of The & Partnership, has called on media agencies, brands and tech giants to work together to beat ad fraud.]]></description>
      <pubDate>2017-03-15T08:09:07.0Z</pubDate>
      <guid>https://www.campaignlive.co.uk/article/1427413</guid>
      <category><![CDATA[M/SIX]]></category>
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